Local Merchants - sign up to Participate in less than 5 minutes!

• Free to Join • Accepted through your existing POS system • Generate Local Revenue • Gain Year-Round Marketing Exposure

• Chance to win $1-$2k in Media Partner Marketing Packages

Learn More & Join

I am a Local.

Every choice you make about where you shop, dine, and play has a direct, powerful impact on the future of Summit County. The beLocal initiative is your year-round commitment to supporting the independent businesses that define our community’s unique character, sustain our economy, and keep our mountain lifestyle vibrant.

Check out our Member Directory

I am a Visitor.

Let us roll out the red carpet for you. While you are here – be Local and eat, play, and enjoy as our Summit County locals do.

The beLocal page is the central destination for quick access to the best of Summit County.

Want to know about the weather, details on transportation, hotels, and more?

Head to More Visitor Resources

I am a Local Business.

Attention local businesses: The Summit Chamber knows how important it is for you, as local businesses, to support the beLocal initiative and keep the local economy thriving.

Join the beLocal Gift Card Program

Head to our beLocal Business Resources

Free beLocal Gift Card Program for local businesses

Local Merchants - Join the beLocal Gift Card Program and You Could Win! Turn beLocal Gift Cards into new customers, increased visibility, and additional revenue for your business. The program is completely free to join, takes less than five minutes to apply, and requires no new equipment or complicated setup.  Plus, two participating businesses will each win a valuable marketing package!  Two Marketing Packages. Two Business Winners. Prize Package 1: Krystal Media Advertising  A co-branded advertising campaign running for two months across all three Krystal Media radio stations - a value of more than $2,000.  Prize Package 2: High Country Storytelling  A Promotional Video professionally created co-branded promotional video advertisement from High Country Storytelling - a $1,000 value.  *Apply, activate, and be accepted into the program by October 16th, 2026 for your chance to win! Winners will be selected and announced on October 20th, 2026.

Local Merchants - Join the beLocal Gift Card Program and You Could Win!

Turn beLocal Gift Cards into new customers, increased visibility, and additional revenue for your business. The program is completely free to join, takes less than five minutes to apply, and requires no new equipment or complicated setup.

Plus, two participating businesses will each win a valuable marketing package!

Two Marketing Packages. Two Business Winners.

Prize Package 1: Krystal Media Advertising

A co-branded advertising campaign running for two months across all three Krystal Media radio stations - a value of more than $2,000.

Prize Package 2: High Country Storytelling

A Promotional Video professionally created co-branded promotional video advertisement from High Country Storytelling - a $1,000 value.

*Apply, activate, and be accepted into the program by October 16th, 2026 for your chance to win! Winners will be selected and announced on October 20th, 2026.

APPLY TO JOIN

What are beLocal Gift Cards?

Turn beLocal Gift Cards Into New Customers

Reach locals, visitors, employers, and organizations looking to spend in Summit County. Join the beLocal Merchant Network to attract new customers, gain free marketing exposure, and keep spending local through the beLocal Gift Card Program. 

Why Should Local Businesses Join?

  • Free to participate: No signup cost, special equipment, or software.
  • Easy to accept: Process payments through your existing Mastercard terminal.
  • More visibility: Get featured on the beLocal website and through community promotions.
  • More opportunities: Gift card spending stays with active participating merchants, with growing interest from organizations buying in bulk.

How Does It Work? Sign up - Apply in under 5 minutes, complete the quick activation, and get approved. Customers purchase gift cards online, then redeem them at exclusive summit county businesses like yours!

Sign up now to participate - GET YOUR BUSINESS ON THE MAP

Which local businesses currently participate?

Participate as a business in the beLocal Gift Card Program

✓ Designed to bring more customers through your doors

✓ Featured in beLocal Gift Cards, offers, and a searchable directory

✓ No cost to participate - no special equipment needed

✓ Application takes less than 5 minutes

Click APPLY NOW or simply fill out the form below! The beLocal Gift Card program is free to join and open to all eligible businesses in Summit County. 

APPLY NOW

Join the beLocal Committee

Launched at the 2024 Business Excellence Awards, beLocal encourages residents and visitors to support local businesses year-round, strengthening our community and economy.

Join the Committee

DONATE to the beLocal initiative

Where you shop, dine, and play matters. Choose local to support independent businesses and preserve Summit County’s unique mountain character. Support beLocal!

Donate Now

Sponsor your beLocal Gift Cards

Give the gift of local! Purchase a beLocal Community Gift Card for use at participating businesses or explore bulk buying and sponsorship opportunities!

beLocal Gift Cards

Why Your Dollars Matter: The Value of Going Local

When you support a local Summit County business, your money stays right here, creating a virtuous cycle of community growth.

beLocal in Action: Pour, Shop, Dine, Play

The beLocal initiative is about making intentional choices every day across every aspect of your life in Summit County. Here is how your daily decisions make a huge difference:

POUR INTO SUMMIT: Since Proposition 125 passed in 2023, buying your beer and wine at the grocery store has become too easy. It's important to take the extra few minutes and shop at your local liquor store. They need your support. Choosing independent stores ensures your dollars circulate in the community, directly supporting local owners, craft producers, and specialty products often overlooked by big chains.

SHOP LOCAL

Shopping locally fuels economic growth and job creation right in your neighborhood. It preserves the unique character of our mountain towns, reduces environmental impact, and guarantees you receive personalized service and curated, unique goods.

DINE LOCAL

When you dine out, you’re not just buying a meal - you’re investing in the livelihoods of your neighbors and supporting the culinary traditions that make Summit special. Plus, local restaurants often source fresher, higher-quality ingredients.

PLAY LOCAL

Playing local builds a stronger sense of community and connection. By choosing local activities, sports leagues, or attractions, you directly support the organizations and businesses that contribute to the unique vibrancy and vitality of our county.

beLocal news, updates, & information

Time is winding down for you to win a local marketing pr... There’s still time to join the beLocal Gift Card Program as a participating merchant - but enrollment for our merchant giveaway closes O...
Local Business Owners/Operators: Enroll today for a chan... Attention Local Business Owners/Operators - Ready to reach new customers? Join the beLocal community gift card program The beLocal Gift ...
Local Business - Sign up as a participating merchant and... 📣 SUMMIT COUNTY BUSINESSES: JOIN & YOU COULD WIN! Join the network of beLocal Gift Card Merchants and turn these cards into new customer...
What Is "Be Local" — And Why Buying from Local Shops Is ... Here in Summit County, Colorado, there’s a powerful movement reshaping how locals think about their everyday purchases. We live at a cro...

Thank you to our beLocal Sponsors